The watches’ cases, loops, tongues and buckles are made from an innovative new bio-sourced material created with castor beans. That means producing products that are built to last and integrate materials and processes that have the protection of the environment top of their agenda. In addition, they are checked for resistance to sweat, swimming pool water, washing machine cycles up to a temperature of 100☏, water pressure of 3bar, and UV and humidity stains.įlik Flak has always been about creating time for tomorrow. They undergo traction, torsion, compression, impact and flammability testing. Flik Flak watches are 100% free of phthalates and bisphenol A (BPA). This involves testing to ensure the absence of over 100 hazardous chemical substances. They enter the market with quality standards that exceed legal stipulations worldwide and with Consumer Product Safety Improvement Act (CPSIA) certification.Įvery single component is checked to ensure that it is both durable and chemically safe. Before distribution, they spend a month in a dedicated quality control lab, undergoing various chemical and mechanical tests. The common denominator is a design that makes sense 24/7.įlik Flak watches are high-end, Swiss-made timepieces, committed to surviving turbulence anywhere from the adventure in the playground to the washing machine. They display 12 clearly written numbers and interim intervals marked by dots for easy timekeeping on the move. For older kids, each of the stylish Swiss-made watches also integrates color-coded time reading. It may be a sixty-minute walk for him to circuit the dial, but Flak is happy to point out that it’s only one hour according to her measurements! These two “teachers” also pop up on a cardboard practice watch contained in the standard packaging, as well as in a free game-style app, “Telling the time with Flik and Flak”. Flik’s long legs mean he can move pretty fast. Tall brother, Flik, acts as the minute hand and his sister, Flak, is the hour hand. The keystone of the Flik Flak approach is that learning must be fun to be effective and sustainable.īrother and sister duo Flik and Flak are the time-telling buddies for younger kids. Teachers are closely involved in the development process to ensure that each product doubles as an attractive, wearable educational instrument. When it comes to our planet, Flik Flak is continually searching for new ecologically sound substances and processes, keeping the kids of today and tomorrow in mind.įlik Flak is commonly praised for helping kids all over the world to learn to tell time with a tried and tested concept. Across all five continents, we spend our time making sure that learning meets fun while using safe, durable products. Three decades later, the world’s favorite kids' watch is available online and via a retail network encompassing 100 countries. It incorporates a unique concept to teach kids all over the world to tell the time on an analog watch. All Flik Flak watches are created in the workshops of ETA, one of the Swatch Group’s largest manufacturing companies in Switzerland.įrom day one, the brand was committed to being much more than a watch. It is a member of the Swatch Group, so it integrates the experience and expertise of the world’s leading watch producer into its development. Flik Flak was born in 1987 in Biel, the watchmaking center of Switzerland.
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